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wedding linens homepage --> wedding industry news Jan. 1st 2012

WeddingWire Continues Their Relationship With Martha Stewart Living Omnimedia


Martha Stewart Living Omnimedia sold off their share in WeddingWire for $11 million dollars. MSLO gained $7.6 from the sale. Michael Kupinski, from Noble Financial Capital Markets, called Martha Stewart Living Omnimedia¡¯s pending sale of its 40 percent stake in Wedding Wire a ¡°favorable divorce.¡±  Martha Stewart Weddings became WeddingWire first Network partner in 2008.  WeddingWire continues to powers the local resources on MarthaStewartWeddings.com.  MarthaStewart.com has also joined the new WeddingWire Network EventWire which is set to roll out in 2012.

Sonny Ganguly said in an email to WeddingWire customers "The sale of MSLO shares in WeddingWire to Catalyst Investors is separate from the partnership. We continue to have a very close partnership with Martha Stewart Living Omnimedia and are happy to have helped them realize a sizeable return on their investment in WeddingWire. Furthermore, we are excited to be working with Catalyst Investors to continue to grow WeddingWire in 2012 and beyond. They not only bring a wealth of experience, but also provide a broad array of resources that we will have access to. Catalyst Investors beat out several other investors for the opportunity to invest in WeddingWire."


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